Want to know what’s going on with agencies doing local SEO? BrightLocal recently completed a survey, polling about 650 digital agencies, SEO freelancers and in-house marketers from small businesses and enterprises and the results reflect a promising future for small local SEO agencies. You can view the survey results here: Local Search Industry Survey - […]

When you are wowing your clients with customer service and delivering on your promises (these two are a bare minimum for success, so I’m just assuming they are happening) you expect to have happy clients sending you thank you emails and referrals. But… some people just aren’t happy, no matter what you do. Or your […]

Do you know how to find your client’s pain points? If you’ve ever pitched what you thought was the perfect product or service to solve a problem and they didn’t buy it, it can be so frustrating! But your why you are losing deals may be less about the carefully designed service your pitching, and […]

I’m often asked for advice on how to start a local digital marketing agency by newbies looking to build a real business with their digital marketing skills. I readily give out what tips pop into mind at the time, but here I’m giving you the full consult on how to do it right. If you […]

Small business owners are an odd sub-set of people with hundreds of personal reasons for running a business, but one common ambition to successfully build something of their very own. If your selling marketing services, even if it’s only 10 hours a week, you are essentially a small business owner. Knowing the desires and fears […]

Are you thinking about starting an SEO agency? With all the tools available to start, run, and grow your business, there has never been a better time to start your own SEO agency. Unfortunately, there is a big gap between having the desire to start a business and knowing what to do to make it […]

Want to know what’s going on with agencies doing local SEO? BrightLocal recently completed a survey, polling about 650 digital agencies, SEO freelancers and in-house marketers from small businesses and enterprises and the results reflect a promising future for small local SEO agencies. You can view the survey results here: Local Search Industry Survey - […]

Competitor Analysis (also known as CA or competitive analysis) is an important process for businesses who want to stay current and anticipate market changes. Using online competitor analysis tools offers you a view into your client’s company position in the competitive landscape and analysis should be conducted periodically to build strategies and marketing plans for […]

I want to get you clicking around the Free Keyword Research Tools list ASAP so I’ll keep this intro short and you can skip to the end to get the links in the “Short List of the 3 Best Free Keyword Research Tools” list. As you know, SEO is a marketing strategy focused on optimizing […]

When you are wowing your clients with customer service and delivering on your promises (these two are a bare minimum for success, so I’m just assuming they are happening) you expect to have happy clients sending you thank you emails and referrals. But… some people just aren’t happy, no matter what you do. Or your […]

Do you know how to find your client’s pain points? If you’ve ever pitched what you thought was the perfect product or service to solve a problem and they didn’t buy it, it can be so frustrating! But your why you are losing deals may be less about the carefully designed service your pitching, and […]

Do you know how to price your agency services and projects, or are you still invoicing on billable hours? If you're still doing hours for pay, you’re limiting profitability by tying agency performance to how much work you can collectively crank out per hour as opposed to billing on completed projects. How to Price Your […]

Website Profit Monster Theme to The Rescue! Hi Sharks, This was what I would call a super easy, successful, sale. A friend recommended my web development services to a friend. These are always the easiest leads to close— recommendations. Prior to this phone call I did my usual introduction phone call and forwarded her to […]

Sometimes you just need someone to show you the way. Now, often you may find yourself with someone who knows they need your services, but just aren't quite there yet. Here's how I establish myself as an expert, so I am the first person they call when the time is right 🙂

Building a business in SEO requires some sales mastery and a big part of that is your new client pitch. If your goal is to be a successful SEO provider, you need to get good at pitching your services. You know the type of person that puts a business card for lawn services under your […]

Are you managing multiple AdWords accounts for clients? If not, maybe it’s time to take a look at adding another income stream. A profitable service many digital marketers and search engine optimizers now provide for clients is PPC management. It’s so profitable because effective pay per click advertising is a skill many small business owners […]

I want to get you clicking around the Free Keyword Research Tools list ASAP so I’ll keep this intro short and you can skip to the end to get the links in the “Short List of the 3 Best Free Keyword Research Tools” list. As you know, SEO is a marketing strategy focused on optimizing […]

SEO and PPC are two of the most profitable marketing channels, but it’s time to stop thinking of them as competing methods to the same goal – increasing relevant traffic to your website – and look at how SEO and PPC are better together. Search Engine Optimization and Pay-Per-Click advertising not only complement each other; […]

Messenger bots have been taking the online marketing world by storm for years now. But what are they? And does your local business really need them? Messenger bots are robots that can carry on a conversation with a customer and interact with them just as an actual human being would. They can handle small customer […]