
Issue #298| May 25th 2025
Aloha and welcome to Shark Bites Issue 298.
Which reminds me that Issue 300 is right around the corner. That’s wild. Because that means nearly 300 straight weeks of bringing you the Shark Bites weekly recap.
Like we always say, consistency is the main driver of growth.
To help you stay consistent, let’s dive into this issue of Shark Bites…
If you’d like to write in your wins and be featured, you can do so inside of the Remote Marketing Agency Owners Private Facebook Group. Remember to use “#win” so we can feature you in next week’s “Catch of the Week”.
Welcome to “Pirate’s Booty” – a curated stash of local marketing news and content for your reading pleasure.
It seems like every day more AI news comes to light. And this time, the news is that Google has expanded its AI features in Search.
This is obviously an important topic for local agencies. So if you want to stay up to date, read the article here:
Google Expands AI Features in Search: What You Need to Know
Continuing the Google AI trend… Google recently announced its official advice on optimizing for AI overview and AI mode.
Again, this is just becoming the standard.
And if you don’t keep your thumb on the AI pulse… you may get left behind.
This free article shares more:
Google’s Official Advice On Optimizing For AI Overviews & AI Mode
Common Business Myths, Misconceptions, And Mistakes With Richie Cronin
Every week on Friday, we go live with a free coaching call where you can get cutting-edge info and ask us any questions you have.
This is a super valuable resource for our community which is why we've done it nearly 300 weeks in a row…
But as useful as getting your questions answered is, it's just as useful getting your answers questioned.
What do I mean?
I mean covering core myths and misconceptions that you may have about marketing, business, sales, and growing an agency.
That's why on this week's Aloha Friday Local Marketing Jam Session, the great Richie Cronin went live to question everything you may know about local marketing.
This is perfect if you're new and want to make sure you don't make costly mistakes.
Or if you've been around for a while but aren't making the progress you want to, this could show you exactly why.
The replay is up now and you can tune in here:
https://www.offlinesharks.com/lmjs284
The Captain’s Log
Here you can find the latest YouTube videos from our Captains Tom and Nick. They’re putting out new videos all the time, so check back each week for new goodies.
Well there you have it—one issue closer to the glorious Issue 300.
Thanks for playing this round.
And I hope you’ll stick around for at least a few more to put the ribbon on 300 weeks straight of Shark Bites.
Talk soon!
Mahalo,
Tom Gaddis
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