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Issue #319 | October 19th 2025

Aloha and welcome back to this GHL Summit 2025 themed edition of Shark Bites!

As you may know, Nick and I just got finished with this year’s summit.

And it was an awesome time.

So happy to see so many Sharks there! If you missed it, definitely put it on your calendar for next year.

But for now, let’s dive in… 

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Catch

If you’d like to write in your wins and be featured, you can do so inside of the Remote Marketing Agency Owners Private Facebook Group. Remember to use “#win” so we can feature you in next week’s “Catch of the Week”.

catch of the week 2
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Catch 2

Welcome to “Pirate’s Booty” – a curated stash of local marketing news and content for your reading pleasure.


It’s no surprise that TikTok is a powerful way to grow an audience. It might not be right for everyone. But if you want to use it, you may be wondering… what’s the best way?

A recent study answers this question saying that 2-5 weekly TikToks is the best for the biggest view increases.

To find out more about this, this free article shares the details:

Study Shows 2-5 Weekly TikToks Deliver Biggest View Increase

More useful stuff:

As you should know, AI Overviews are transforming search and only getting more important by the day. Which is why it’s good news that Google just released some info on what gets clicked in AI Overviews… and what may not get clicked.

If this interests you, here’s the link to read more:

Google Says What Content Gets Clicked On AI Overviews

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On this week’s Aloha Friday Coaching call, we went live for:

Richie Cronin Interviews Cody Weaver To See How Even A “BusiDad” Can Grow An Agency Using AI

On this week’s Aloha Friday Local Marketing Coaching Call, Richie Cronin sat down with Cody Weaver to chat about how even a busy parent can grow an agency with AI!

Cody Weaver is a long-time Shark who's been racking up the wins lately!

But that's not all, he's also a family man and host of the “BusiDad” podcast. And he's here to share how to grow your agency even if you're busy with family, a full-time job, or anything else!

I was at the GHL Summit this week and could not ask for two better people to fill in on this coaching call!

To check out the replay, go here now:

https://offlinesharks.com/lmjs304

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                                                                      The Captain’s Log

Here you can find the latest YouTube videos from our Captains Tom and Nick. They’re putting out new videos all the time, so check back each week for new goodies.

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That’s it for now!

Thanks as always for playing.

And I’ll talk to you soon!

Mahalo,

Tom Gaddis

P.S. Hungry for faster results? Here are four easy ways we can help you today:

  1. Weekly Live Calls
    Join us every Friday for the Aloha Marketing Jam Session—a live call where we share fresh tactics, answer questions, and help you take action.
  2. SmartDirectoryAI
    Instantly launch your own local business directory that attracts leads, positions you as a local authority, and generates recurring revenue.
  3. AI Agency Fast Track
    Discover the proven plan to start and scale your own AI-powered marketing agency—even if you're starting from scratch. Completely free!
  4. Walkthrough Wednesdays
    Our free monthly live training series where we dive deep into tools, strategies, and real examples to help you land more clients and grow your agency.
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Tom Gaddis

Attended the School of Hard Knocks. A former restaurant manager in Oklahoma, Tom always wanted to be self-employed and free from the butt-smooching of the corporate world. He wanted success bad enough that he picked up his family, including two small children and moved to beautiful Maui, Hawaii. Starting from zero, Tom embarked on building a local marketing consulting business. And promptly fell on his face! It seems Hawaiians were lovely people, until you tried to sell them something! But he persevered and learned from his mistakes. Today he's arguably one of the most successful in his niche and expecting to grow over 100% this year alone.

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