Best Practices

Using Video to Rank Higher in Google Search

Using Video to Rank Higher in Google Search

The goal of SEO is to get your links on the first page of search results. With billions of links competing for a dozen or so spots, competition has never […]

How to Create a Simple Client Conflict Resolution Plan

How to Create a Simple Client Conflict Resolution Plan

When you are wowing your clients with customer service and delivering on your promises (these two are a bare minimum for success, so I’m just assuming they are happening) you […]

How to Find Your Client's Pain Points

How to Find Your Client's Pain Points

Do you know how to find your client’s pain points? If you’ve ever pitched what you thought was the perfect product or service to solve a problem and they didn’t […]

How to Price Your Agency Services and Packages

How to Price Your Agency Services and Packages

Do you know how to price your agency services and projects, or are you still invoicing on billable hours? If you're still doing hours for pay, you’re limiting profitability by […]

Quick Start Guide to Building Your Local Digital Marketing Agency

Quick Start Guide to Building Your Local Digital Marketing Agency

I’m often asked for advice on how to start a local digital marketing agency by newbies looking to build a real business with their digital marketing skills. I readily give […]

How to Sell Marketing Services to Small Businesses

How to Sell Marketing Services to Small Businesses

Small business owners are an odd sub-set of people with hundreds of personal reasons for running a business, but one common ambition to successfully build something of their very own. […]

Beginner's Checklist for Starting an SEO Agency

Beginner's Checklist for Starting an SEO Agency

Are you thinking about starting an SEO agency? With all the tools available to start, run, and grow your business, there has never been a better time to start your […]

Never Doubt the Importance of a Customer Review

Never Doubt the Importance of a Customer Review

How important would you say are customer reviews for a business? Personally, I have a TON of clients that I've never asked to leave me a review and I'm almost […]

What Should You Charge For Your Services?

What Should You Charge For Your Services?

Here's a question for you, Sharks: What should you charge for your services? I bet you've felt yourself asking this questions at least once in your life. Charge too much […]