Marketing Strategies For Fearless Entrepreneurs
“Heck Yeah! We’re prospecting today,” said nobody… ever. Unfortunately, prospecting is one of those necessary evils, especially when you are in the process of starting, scaling, or expanding your business. So, let’s make this pill a little easier to swallow and give you three simple strategies for prospecting PPC and SEO clients. 3 Simple Strategies […]
Closing out the year we want to take a look at leveraging Local Search Marketing in 2020. Increased reliance on smart devices means search engine optimization becomes even more important to businesses hoping to increase their share of the local market’s attention, loyalty, and dollars. According to a Status Labs survey, 90% of searchers haven’t […]
Why do you need Local Content for your SEO? Because you need to attract local search users if you want to grow your customer base. To do that you need to rank higher than most, if not all, of your competitors, so customers see your business when making their purchasing decisions. Content marketing is an […]
Want to know what’s going on with agencies doing local SEO? BrightLocal recently completed a survey, polling about 650 digital agencies, SEO freelancers and in-house marketers from small businesses and enterprises and the results reflect a promising future for small local SEO agencies. You can view the survey results here: Local Search Industry Survey - […]
Are you managing multiple AdWords accounts for clients? If not, maybe it’s time to take a look at adding another income stream. A profitable service many digital marketers and search engine optimizers now provide for clients is PPC management. It’s so profitable because effective pay per click advertising is a skill many small business owners […]
Competitor Analysis (also known as CA or competitive analysis) is an important process for businesses who want to stay current and anticipate market changes. Using online competitor analysis tools offers you a view into your client’s company position in the competitive landscape and analysis should be conducted periodically to build strategies and marketing plans for […]
I want to get you clicking around the Free Keyword Research Tools list ASAP so I’ll keep this intro short and you can skip to the end to get the links in the “Short List of the 3 Best Free Keyword Research Tools” list. As you know, SEO is a marketing strategy focused on optimizing […]
Are you thinking about starting an SEO agency? With all the tools available to start, run, and grow your business, there has never been a better time to start your own SEO agency. Unfortunately, there is a big gap between having the desire to start a business and knowing what to do to make it […]
SEO and PPC are two of the most profitable marketing channels, but it’s time to stop thinking of them as competing methods to the same goal – increasing relevant traffic to your website – and look at how SEO and PPC are better together. Search Engine Optimization and Pay-Per-Click advertising not only complement each other; […]
Website Profit Monster Theme to The Rescue! Hi Sharks, This was what I would call a super easy, successful, sale. A friend recommended my web development services to a friend. These are always the easiest leads to close— recommendations. Prior to this phone call I did my usual introduction phone call and forwarded her to […]
Sometimes you just need someone to show you the way. Now, often you may find yourself with someone who knows they need your services, but just aren't quite there yet. Here's how I establish myself as an expert, so I am the first person they call when the time is right 🙂
Quick question for you Sharks: have you ever wondered why some of your competitors rank so high for local keywords? Well, here's a hint: they simply leverage the power of local citations. When it comes to creating a strong online presence for a local business, citations play a very important part in boosting your visibility […]